Join us in the lab as GoodUnited's Director of Product and Growth Marketing, Adam O'Brien, and Senior Optimization Managers, Molly Gilroy and Collin Corley, give three nonprofits a live Facebook Challenge audit.They'll dive deep into suggested improvements across challenge infrastructure, and give messaging and optimization recommendations to improve the supporter experience and increase revenue.

Join GoodUnited's Director of Product and Growth Marketing, Adam O'Brien; and FundraisingKIT's Senior Marketing Manager, Meredith Gray, and Director of Growth, Bryna Dilman, for this first-ever, invite-only nonprofit event.We’ll discuss the not-so-weird science of how nonprofits are thinking outside the Bunsen burner when approaching social media channels as an ongoing revenue tool.