Fundraising Heroes: Converting Mission Awareness to Fundraising Revenue

Fundraising Heros
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February 12, 2024
About the Episode

WHAT YOU'LL GET WITH THIS WEBINAR:

A walkthrough of how to approach using Facebook Messenger to drive engagement and fundraising support - regardless of the size of your nonprofit.

A high-level understanding of the metrics that should matter most when fundraising on Facebook

THE RESULTS

  • 440 Subscribers Opted In
  • 37 Fundraisers Started
  • $3,705 Raised
Show Description

Stop Solider Suicide's 240x engagement has a great story behind the how and why this outcome was such a huge W for the promotion of their Black Box Project.

We're sharing the sauce that helped SSS drive 240x organic engagement on Facebook while sidestepping $14,000 in Facebook ad spend.

Here's the key outcomes that Stop Soldier Suicide drove:

  • 35,507 subscribers messaged
  • 89% Messenger Open Rate
  • 30% Facebook Messenger CTR
The Host