Real results from real nonprofits

See how leading organizations are turning social into their fastest-growing revenue channel

PROVEN RESULTS
10x

Lower donor acquisition cost

80x

Higher engagement than email

90%

Net-new donors vs house file

$2.1M

Avg annual revenue lift

Success stories

WWF

WHAT WE LAUNCHED

Instagram DM campaign targeting wildlife supporters

$847K
in attributed revenue, 92% net-new donors

RED CROSS

WHAT WE LAUNCHED

Emergency response DM journeys during disaster campaigns

14x ROI
vs. traditional digital advertising

UNICEF

WHAT WE LAUNCHED

Multi-platform supporter engagement strategy

95K
new supporters added to CRM in 6 months

OXFAM

WHAT WE LAUNCHED

Monthly giving recruitment via Facebook DMs

2,400
new monthly donors in 90 days

HABITAT

WHAT WE LAUNCHED

Event promotion & donor reactivation on Instagram

$1.2M
raised from lapsed donors reactivated

SAVE THE CHILDREN

WHAT WE LAUNCHED

Cross-platform donor acquisition on IG, FB, TikTok

156%
increase in social-driven revenue YoY
RED CROSS
UNICEF
WWF
OXFAM
HABITAT

What nonprofits are saying

"GoodUnited turned our Instagram from a content graveyard into our fastest-growing revenue channel. 90% of new donors now come from social."

Sarah Johnson

Director of Digital, WWF

"We finally have full attribution for social. Now we can prove ROI to the board and scale what works. It's game-changing."

Marcus Chen

CMO, Red Cross

"The AI does the heavy lifting. We spend 2 hours a month reviewing, and it drives 20% of our monthly revenue. Incredible ROI."

Emily Rodriguez

VP Fundraising, UNICEF