Make-A-Wish wanted a way to accelerate growth of their social program. In the process, they gained revenue, a strengthened digital community, and a new perspective on how to leverage social media. Let’s go.

The American Diabetes Association (ADA) completed a Challenge on Facebook with GoodUnited aimed at supplementing revenue from traditional fundraising and increasing visibility into the ADA facebook fundraising donor audience. The result? Not just a successful fundraiser, but a game plan to repeat and scale it in the future.

The Mission: Supercharge the announcement that the U.S. Department of Veterans Affairs awarded Stop Soldier Suicide the Mission Daybreak grand challenge top prize to accelerate Black Box Project. The Results: 35,507 subscribers messaged, 89% Messenger Open Rate, 30% Facebook Messenger CTR, 240x increase in organic engagement, $14,000 ad spend saved.

The Trevor Project completed their first Challenge with GoodUnited in an effort to build better relationships with their supporters on social media. The result? 30x their initial revenue projection and an engaged community of passionate supporters.