Facebook Fundraiser Trends: January 2019

GoodUnited
|
October 13, 2021

If you've been enjoying revenue boosts from Facebook fundraisers throughout the fall, you may be panicked to see your numbers falling. Don't worry - January is historically a low month for online giving.

However, we found some interesting insights when analyzing data from Facebook fundraisers for the month of January. While some organizations saw less revenue as predicted, others saw a fairly dramatic increase.

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If you'd like to see the full report, sign up to have the report delivered by Facebook Messenger and you'll be able to see how your nonprofit's Facebook fundraiser activity compares and gain valuable insights on giving trends.

Nick Black

Nick Black is the Co-Founder and CEO of GoodUnited, a B2B SaaS company that has raised over $1 billion for nonprofits. He is also the author of One Click to Give, an Amazon bestseller on social and direct messaging fundraising. Nick previously co-founded Stop Soldier Suicide, a major veteran-serving nonprofit, and served as a Ranger-qualified Army Officer with the 173rd Airborne, earning two Bronze Stars. He holds a BA from Johns Hopkins University and an MBA from the University of North Carolina’s Kenan-Flagler Business School. Nick lives in Charleston, SC with his wife, Amanda, and their two children.