Real Conversations Real Impact.

See how Best Friends Animal Society partnered with GoodUnited to turn engagement into action, transforming everyday social interactions into meaningful conversations that inspired support and drove real impact
Get the strategy behind 739% more shares. Drop your email.

Telling Heartfelt Stories Wasn’t Enough Anymore

Best Friends Animal Society poured their heart into every post, sharing powerful stories and running meaningful campaigns, all with the hope of inspiring action. But like many nonprofits,
Their Engagement Stalled, and Donations Began To Slow.

Impact You Can Trust!

Best Friends didn’t just boost engagement, they sparked real action.

70.1%

Open Rate

+739%

Shares

410%

More Comments

18.9%

Click-Through Rate

27.9%

Shares into Donations

From Social Scrolls to Real Impact

GoodUnited helped Best Friends Animal Society turn likes, shares, and comments into real conversations and donations..

Enhanced Engagement

Direct Message

We’re so glad you’re part of this journey 💛
410% More Comments
Real-time chats
Faster supporter replies

Reach Amplification

Organic Reach

Share this to help more pets like Rainbow 🐶
 +739% Shares
Two-way chats
Peer-driven growth

Stronger
Conversion

Conversion Message

Make a life-saving gift to help pets like Rainbow.
70.1% Open Rate
18.9% CTR
DM-driven journeys

Donation
Impact

Support Response

Thank you for donating — you’re saving lives.
27.9% Shares → Donations
Continued follow-up
Repeat donors
Consult now

Personal over generic

One heartfelt story made a bigger impact than a dozen broad posts. It invited an authentic connection.

Meet them where they are

Best Friends connected with supporters directly on social media, where they already engage.

Right Message, Right Time

Supporters received timely, relevant messages, making each interaction feel personal and driving more conversions.

Personal over generic

One heartfelt story made a bigger impact than a dozen broad posts. It invited an authentic connection.

Meet them where they are

Best Friends connected with supporters directly on social media, where they already engage.

Right Message, Right Time

Supporters received timely, relevant messages, making each interaction feel personal and driving more conversions.

Comments became conversations

Every reply opened the door to deeper involvement, building trust and encouraging action.

Conversations became conversions

What started as a comment turned into a subscription, a donation, or even lifelong advocacy.

Always-on engagement

With GoodUnited, every commenter became a subscriber, fueling a cycle of connection, growth, and impact.

Comments became conversations

Every reply opened the door to deeper involvement, building trust and encouraging action.

Conversations became conversions

What started as a comment turned into a subscription, a donation, or even lifelong advocacy.

Always-on engagement

With GoodUnited, every commenter became a subscriber, fueling a cycle of connection, growth, and impact.

Why Direct Messaging Works?

Direct messaging turns passive engagement into personal relationships. Instead of broadcasting to everyone, speak directly to the people who care and turn conversations into action.

Want Results Like Best Friends?

Join the nonprofits turning engagement into donations with real-time messaging that works.

What can I expect?

Personalized 1:1 call

He’ll walk you through how direct messaging works and why it’s a powerful tool for growing your supporter base.

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